David Beckham Fall/Winter 2022 Campaign
The new Eyewear by David Beckham collection for Fall Winter 2022 is both stylish and bold, yet remains true to its classic aesthetic. It takes inspiration from David’s home town of London and the look and feel of the iconic British capital in the Autumn.
This is David’s sixth collection with Safilo, the leader in design, manufacture, and distribution of eyewear. Taking seasonal inspiration from cities that have influenced the style icon, this collection focuses on London. It captures the moment with a cinematic approach, playing with vibrant lights and retro warm colors: light and deep browns, oranges, pinks, light, and deep blues and greens, to match and highlight the shades and frames of the new collection.
The Fall Winter 2022 collection is made for those with a taste for contemporary style and a passion for vintage, timeless accessories and features a range of sunglasses and optical.
New models like the DB 7091/S in bold acetate, but also the DB 1098/S a sophisticated combination between the front in acetate, designed for graduated ophthalmic lenses, and the flat temples in titanium are all worn by David Beckham in the new Fall Winter 2022, while he is relaxing in London.
David Beckham says: “London is a city like no other and is of course, my hometown. I wanted this collection of Eyewear to showcase classic British style and take inspiration from the beauty of London in Autumn. I loved shooting in London for this campaign and am excited to share this collection.”
Check out the entire David Beckham line on davidbeckhameyewear.com
About Safilo Group
Established in 1934 in Italy’s Veneto region, Safilo Group is one of the eyewear industry’s principal players in the design, manufacturing, and distribution of optical frames, sunglasses, sports eyewear, goggles, and helmets. The Group designs and manufactures its collections by blending stylistic, technical, and industrial innovation with quality and skillful craftsmanship. With an extensive global presence, Safilo’s business model enables it to monitor its entire production and distribution chain. From research and development in five prestigious design studios, located in Padua, Milan, New York, Hong Kong, and Portland, to its company-owned production facilities and network of qualified manufacturing partners, Safilo Group ensures that every product offers the perfect fit and meets the highest quality standards. Reaching approximately 100,000 selected points of sale worldwide with an extensive wholly-owned network of subsidiaries in 40 countries and more than 50 partners in 70 countries, Safilo’s well-established traditional wholesale distribution model, which encompasses eyecare retailers, chains, department stores, specialized retailers, boutiques, duty-free shops, and sporting goods stores, is complemented by Direct-to-Consumer and Internet pure player sales platforms, in line with the Group’s development strategies.
Safilo Group’s portfolio encompasses its own core brands: Carrera, Polaroid, Smith, Safilo, Blenders, Privé Revaux and Seventh Street. Licensed brands include: Banana Republic, BOSS, David Beckham, Elie Saab, Fossil, Givenchy, havaianas, HUGO, Isabel Marant, Jimmy Choo, Juicy Couture, kate spade new york, Levi’s, Liz Claiborne, Love Moschino, Marc Jacobs, Missoni, M Missoni, Moschino, Pierre Cardin, PORTS, rag&bone, Rebecca Minkoff, Tommy Hilfiger, Tommy Jeans and Under Armour.